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2022 \u5e74\uff0cKaodim \u6b63\u5f0f\u5ba3\u544a\u7ed3\u675f\u8425\u8fd0\uff0c\u7ed3\u675f\u4e86\u957f\u8fbe 8 \u5e74\u7684\u8fd0\u8425\uff0c\u8fd9\u4e00\u6d88\u606f\u6807\u5fd7\u7740\u4e1c\u5357\u4e9a\u66fe\u7ecf\u6700\u53d7\u77a9\u76ee\u7684\u5bb6\u5c45\u670d\u52a1 O2O \u64ae\u5408\u5e73\u53f0\u8d70\u5411\u4e86\u7ec8\u5c40 \u3002<\/sup> \u5728\u5dc5\u5cf0\u65f6\u671f\uff0c\u8fd9\u5bb6\u516c\u53f8\u66fe\u7ecf\u662f\u4e1c\u5357\u4e9a\u670d\u52a1\u5e02\u573a\u7684\u9886\u5bfc\u8005\u548c\u5bb6\u55bb\u6237\u6653\u7684\u54c1\u724c\uff0c\u8db3\u8ff9\u904d\u5e03\u9a6c\u6765\u897f\u4e9a\u3001\u65b0\u52a0\u5761\u3001\u5370\u5ea6\u5c3c\u897f\u4e9a\u548c\u83f2\u5f8b\u5bbe\uff0c\u7d2f\u8ba1\u7b79\u96c6\u4e86\u8d85\u8fc7 1760 \u4e07\u7f8e\u5143\u7684\u8d44\u91d1 \u3002<\/sup><\/p>\n\n

\u6b22\u8fce\u9605\u8bfb\u672c\u671f\u7684\u4f01\u4e1a\u5931\u8d25\u6848\u4f8b\uff0c\u6211\u662f Eric Wong\u3002\u4eca\u5929\u5c06\u548c\u4f60\u4e00\u8d77\u5256\u6790\uff1aKaodim \u662f\u5982\u4f55\u4ece\u4f30\u503c\u5343\u4e07\u7f8e\u5143\u3001\u4f30\u503c\u4e00\u5ea6\u9886\u5148\u884c\u4e1a\u7684\u72ec\u89d2\u517d\u82d7\u5b50\uff0c\u4e00\u6b65\u6b65\u6ca6\u843d\u5230\u5ba3\u544a\u7834\u4ea7\u3001\u9063\u6563\u5458\u5de5\u5e76\u5173\u95ed\u6240\u6709\u6570\u5b57\u5e73\u53f0\u7684 \u3002 <\/sup><\/p>\n\n

\u6211\u4f1a\u4ece\u4ee5\u4e0b\u8fd9\u51e0\u4e2a\u90e8\u5206\u8fdb\u884c\u5206\u4eab\uff1a<\/p>\n\n

    \n
  1. Kaodim \u662f\u5728\u505a\u4ec0\u4e48\uff1f<\/li>\n\n\n\n
  2. Kaodim \u7684\u5dc5\u5cf0\u65f6\u671f<\/li>\n\n\n\n
  3. Kaodim \u9668\u843d\u7684\u547d\u8fd0\u8f6c\u6298\u70b9<\/li>\n\n\n\n
  4. Kaodim \u5931\u8d25\u7684\u5916\u90e8\u73af\u5883\u5f71\u54cd<\/li>\n\n\n\n
  5. Kaodim \u7684\u542f\u53d1\u548c\u5546\u4e1a\u6559\u8bad<\/li>\n<\/ol>\n\n

    1. Kaodim \u662f\u5728\u505a\u4ec0\u4e48\uff1f <\/h2>\n\n

    Kaodim \u6210\u7acb\u4e8e 2014 \u5e74\uff0c\u7531\u4e24\u540d\u524d\u5f8b\u5e08 Jeffri Cheong \u548c Fui Yu Choong \u5171\u540c\u521b\u7acb \u3002\u8be5\u5e73\u53f0\u7684\u521b\u7acb\u7075\u611f\u6e90\u4e8e\u7f8e\u56fd\u7684\u670d\u52a1\u5e02\u573a\u5e73\u53f0 Thumbtack\u3002<\/sup> \u5176\u6838\u5fc3\u5546\u4e1a\u903b\u8f91\u662f\u6784\u5efa\u4e00\u4e2a\u5728\u7ebf\u64ae\u5408\u5e02\u573a\uff0c\u5c06\u5bfb\u6c42\u6e05\u6d01\u3001\u7ef4\u4fee\u3001\u642c\u5bb6\u7b49\u670d\u52a1\u7684\u4e2a\u4eba\u7528\u6237\u4e0e\u7ecf\u8fc7\u5ba1\u6838\u7684\u672c\u5730\u670d\u52a1\u5546\uff08\u5982\u6c34\u7ba1\u5de5\u3001\u7535\u5de5\u3001\u5ba4\u5185\u8bbe\u8ba1\u5e08\uff09\u8fde\u63a5\u8d77\u6765 \u3002<\/sup><\/p>\n\n

    \u5728\u4f20\u7edf\u7684\u4e1c\u5357\u4e9a\u5e02\u573a\u4e2d\uff0c\u5bfb\u627e\u53ef\u9760\u7684\u5bb6\u5c45\u670d\u52a1\u5546\u5f80\u5f80\u4f9d\u8d56\u4e8e\u6781\u5176\u4f4e\u6548\u7684\u53e3\u8033\u76f8\u4f20\u6216\u7eb8\u8d28\u5206\u7c7b\u5e7f\u544a\u3002\u8fd9\u79cd\u4fe1\u606f\u4e0d\u5bf9\u79f0\u5bfc\u81f4\u4e86\u4ef7\u683c\u4e0d\u900f\u660e\u3001\u670d\u52a1\u8d28\u91cf\u53c2\u5dee\u4e0d\u9f50\u4ee5\u53ca\u6548\u7387\u4f4e\u4e0b\u7684\u95ee\u9898\u3002Kaodim \u7684\u51fa\u73b0\u63d0\u4f9b\u4e86\u4e00\u4e2a\u6570\u5b57\u5316\u7684\u89e3\u51b3\u65b9\u6848\u3002 <\/sup> \u901a\u8fc7\u8be5\u5e73\u53f0\uff0c\u7528\u6237\u53ea\u9700\u63cf\u8ff0\u5176\u7279\u5b9a\u9700\u6c42\uff08\u5982\u7a7a\u8c03\u7ef4\u4fee\u6216\u623f\u5c4b\u55b7\u6f06\uff09\uff0c\u7cfb\u7edf\u4fbf\u4f1a\u5c06\u8be5\u9700\u6c42\u63a8\u9001\u7ed9\u76f8\u5173\u7684\u4e13\u4e1a\u4eba\u5458 \u3002\u670d\u52a1\u5546\u968f\u540e\u4f1a\u63d0\u4ea4\u8be6\u7ec6\u7684\u62a5\u4ef7\u5355\uff0c\u7528\u6237\u53ef\u4ee5\u901a\u8fc7\u6bd4\u8f83\u4ef7\u683c\u3001\u67e5\u770b\u5386\u53f2\u8bc4\u4ef7\u548c\u4fe1\u7528\u6863\u6848\u6765\u51b3\u5b9a\u96c7\u4f63\u8c01 \u3002<\/sup><\/p>\n\n

    \u8be5\u5e73\u53f0\u7684\u76c8\u5229\u6a21\u5f0f\u4e3b\u8981\u57fa\u4e8e\u201c\u7ebf\u7d22\u8d39\u201d\uff08Lead Generation Fee\uff09\u3002\u4e0e\u4f20\u7edf\u7535\u5546\u5e73\u53f0\u6536\u53d6\u4ea4\u6613\u4f63\u91d1\u4e0d\u540c\uff0cKaodim \u6700\u521d\u5411\u670d\u52a1\u5546\u6536\u53d6\u4e00\u5c0f\u7b14\u8d39\u7528\uff0c\u4ee5\u5141\u8bb8\u4ed6\u4eec\u5411\u6f5c\u5728\u5ba2\u6237\u53d1\u9001\u62a5\u4ef7 \u3002 <\/sup> \u8fd9\u79cd\u6a21\u5f0f\u5728\u7406\u8bba\u4e0a\u964d\u4f4e\u4e86\u670d\u52a1\u5546\u7684\u95e8\u69db\uff0c\u56e0\u4e3a\u4ed6\u4eec\u53ea\u9700\u652f\u4ed8\u6781\u4f4e\u7684\u6210\u672c\u5373\u53ef\u83b7\u5f97\u7cbe\u51c6\u7684\u83b7\u5ba2\u673a\u4f1a\uff0c\u800c\u7528\u6237\u5219\u53ef\u4ee5\u514d\u8d39\u4f7f\u7528\u5e73\u53f0\u8fdb\u884c\u6bd4\u4ef7 \u3002<\/sup><\/p>\n\n

    \u4e3a\u4e86\u6df1\u5165\u7406\u89e3\u5176\u4e1a\u52a1\u8986\u76d6\u9762\uff0c\u4ee5\u4e0b\u8868\u683c\u5c55\u793a\u4e86 Kaodim \u5dc5\u5cf0\u65f6\u671f\u7684\u6838\u5fc3\u670d\u52a1\u7c7b\u522b\uff1a<\/p>\n\n

    \u670d\u52a1\u5927\u7c7b<\/strong><\/td>\u5177\u4f53\u7ec6\u5206\u9886\u57df<\/strong><\/td>\u5173\u952e\u4ef7\u503c\u4e3b\u5f20<\/strong><\/td><\/tr><\/thead>
    \u5bb6\u5c45\u7ef4\u62a4<\/td>\u7a7a\u8c03\u670d\u52a1\u3001\u5bb6\u5ead\u6e05\u6d01\u3001\u7535\u5de5\u3001\u6c34\u7ba1\u5de5\u3001\u9501\u5320 <\/sup><\/td>\u901a\u8fc7\u7ecf\u8fc7\u9a8c\u8bc1\u7684\u4e13\u4e1a\u4eba\u5458\u63d0\u4f9b\u53ef\u9760\u7684\u7ef4\u4fee\u4fdd\u969c <\/sup><\/td><\/tr>
    \u642c\u8fd0\u4e0e\u7269\u6d41<\/td>\u5bb6\u5ead\u642c\u8fc1\u3001\u529e\u516c\u5ba4\u642c\u8fc1\u3001\u5927\u4ef6\u5bb6\u5177\u8fd0\u8f93\u3001\u4ed3\u50a8 <\/sup><\/td>\u89e3\u51b3\u5927\u5b97\u7269\u54c1\u79fb\u52a8\u65f6\u7684\u4ef7\u683c\u900f\u660e\u5ea6\u95ee\u9898 <\/sup><\/td><\/tr>
    \u6d3b\u52a8\u7b56\u5212<\/td>\u9910\u996e\u5916\u5305\u3001\u6444\u5f71\u6444\u50cf\u3001\u6d3b\u52a8\u573a\u5730\u5e03\u7f6e\u3001\u5a31\u4e50\u8868\u6f14 <\/sup><\/td>\u4e00\u7ad9\u5f0f\u6bd4\u4ef7\uff0c\u7f29\u77ed\u5bfb\u627e\u591a\u7c7b\u4f9b\u5e94\u5546\u7684\u65f6\u95f4 <\/sup><\/td><\/tr>
    \u6559\u80b2\u4e0e\u4e2a\u4eba<\/td>\u8bed\u8a00\u8bfe\u7a0b\u3001\u5b66\u79d1\u8865\u4e60\u3001\u79c1\u4eba\u5065\u8eab\u6559\u7ec3\u3001\u7f8e\u5bb9\u7f8e\u53d1 <\/sup><\/td>\u8d4b\u80fd\u4e2a\u4f53\u4e13\u4e1a\u4eba\u58eb\uff0c\u63d0\u9ad8\u5176\u6570\u5b57\u5316\u53ef\u89c1\u5ea6 <\/sup><\/td><\/tr><\/tbody><\/table><\/figure>\n\n

    2. Kaodim \u7684\u5dc5\u5cf0\u65f6\u671f<\/h2>\n\n

    Kaodim \u7684\u5d1b\u8d77\u6070\u9022\u4e1c\u5357\u4e9a\u4e92\u8054\u7f51\u7ecf\u6d4e\u7684\u7206\u53d1\u671f\u3002\u5728 2015 \u5e74\u81f3 2019 \u5e74\u95f4\uff0c\u8be5\u516c\u53f8\u901a\u8fc7\u79ef\u6781\u7684\u5730\u57df\u6269\u5f20\u548c\u8d44\u672c\u8fd0\u4f5c\uff0c\u8fc5\u901f\u786e\u7acb\u4e86\u5176\u5728\u533a\u57df\u5185\u7684\u7edf\u6cbb\u5730\u4f4d \u3002 <\/sup> \u5728\u8fd0\u8425\u7684\u7b2c\u4e00\u5e74\u5185\uff0cKaodim \u5c31\u5b8c\u6210\u4e86\u8d85\u8fc7 15 \u4e07\u7b14\u4ea4\u6613\uff0c\u8fd9\u4e00\u6570\u636e\u5728\u5f53\u65f6\u7684\u9a6c\u6765\u897f\u4e9a\u521b\u4e1a\u751f\u6001\u4e2d\u88ab\u89c6\u4e3a\u5de8\u5927\u7684\u6210\u529f \u3002<\/sup><\/p>\n\n

    \u8d44\u672c\u5e02\u573a\u5bf9 Kaodim \u8868\u73b0\u51fa\u4e86\u6781\u9ad8\u7684\u70ed\u60c5\u3002\u4ee5\u4e0b\u662f Kaodim \u7684\u5173\u952e\u878d\u8d44\u5386\u7a0b\uff1a <\/p>\n\n

    \u878d\u8d44\u8f6e\u6b21<\/strong><\/td>\u65e5\u671f<\/strong><\/td>\u878d\u8d44\u91d1\u989d (\u7f8e\u5143)<\/strong><\/td>\u9886\u6295\u673a\u6784\/\u4e3b\u8981\u6295\u8d44\u8005<\/strong><\/td><\/tr><\/thead>
    \u79cd\u5b50\u8f6e<\/td>2015 \u5e74 2 \u6708<\/td>\u7ea6 176 \u4e07<\/td>East Ventures, 500 Global, KK Fund <\/sup><\/td><\/tr>
    A \u8f6e<\/td>2015 \u5e74 11 \u6708<\/td>\u7ea6 459 \u4e07<\/td>Venturra Capital, Beenext, East Ventures <\/sup><\/td><\/tr>
    B \u8f6e (\u6700\u65b0)<\/td>2017 \u5e74 11 \u6708<\/td>700 \u4e07<\/td>Square Peg Ventures, Venturra Capital <\/sup><\/td><\/tr><\/tbody><\/table><\/figure>\n\n

    \u51ed\u501f\u8fd9\u4e9b\u8d44\u91d1\uff0cKaodim \u5c06\u5176\u4e1a\u52a1\u7248\u56fe\u4ece\u9a6c\u6765\u897f\u4e9a\u6269\u5c55\u5230\u4e86\u6574\u4e2a\u4e1c\u5357\u4e9a\u3002\u5728\u5370\u5ea6\u5c3c\u897f\u4e9a\uff0c\u5b83\u4ee5\u201cBeres\u201d\u54c1\u724c\u8fd0\u8425\uff1b\u5728\u83f2\u5f8b\u5bbe\uff0c\u5b83\u91c7\u7528\u4e86\u672c\u5730\u5316\u7684\u540d\u79f0\u201cGawin\u201d\uff08\u610f\u4e3a\u201c\u53bb\u505a\u201d\uff09\uff1b\u540c\u65f6\u4e5f\u5728\u65b0\u52a0\u5761\u5efa\u7acb\u4e86\u7a33\u56fa\u7684\u636e\u70b9 \u3002 <\/sup> \u516c\u53f8\u58f0\u79f0\u5728\u9a6c\u6765\u897f\u4e9a\u3001\u5370\u5ea6\u5c3c\u897f\u4e9a\u3001\u65b0\u52a0\u5761\u548c\u83f2\u5f8b\u5bbe\u7684\u670d\u52a1\u62db\u8058\u5e73\u53f0\u4e2d\u62e5\u6709\u6700\u9ad8\u7684\u6536\u5165 \u3002<\/sup><\/p>\n\n

    \u9664\u4e86\u5728 C \u7aef\u5e02\u573a\u7684\u6269\u5f20\uff0cKaodim \u8fd8\u79ef\u6781\u5bfb\u6c42\u4f01\u4e1a\u7aef\u7684\u5408\u4f5c\u30022019 \u5e74\uff0cKaodim \u4e0e\u4e1c\u5357\u4e9a\u8d85\u7ea7\u5e94\u7528 Grab \u8fbe\u6210\u6218\u7565\u5408\u4f5c\uff0c\u5c06\u5176\u5bb6\u5ead\u670d\u52a1\u76f4\u63a5\u6574\u5408\u8fdb Grab \u7684\u751f\u6001\u7cfb\u7edf\u4e2d\uff0c\u8fd9\u4e00\u4e3e\u63aa\u88ab\u8ba4\u4e3a\u662f\u5176\u89e6\u8fbe\u6570\u5343\u4e07\u6f5c\u5728\u7528\u6237\u7684\u5dc5\u5cf0\u4e00\u6b65 \u3002 <\/sup> \u6b64\u5916\uff0c\u5b83\u8fd8\u4e0e UEM Edgenta \u7b49\u5927\u578b\u673a\u6784\u5408\u4f5c\uff0c\u5c06\u5176\u5e73\u53f0\u6280\u672f\u7528\u4e8e\u4f9b\u5e94\u5546\u7ba1\u7406\u548c\u670d\u52a1\u4ea4\u4ed8\uff0c\u5c55\u793a\u4e86\u5176 B2B \u5316\u7684\u6f5c\u529b \u3002<\/sup><\/p>\n\n

    \u5f53\u65f6\u7684\u884c\u4e1a\u5206\u6790\u666e\u904d\u8ba4\u4e3a\uff0cKaodim \u5df2\u7ecf\u5efa\u7acb\u4e86\u4e00\u4e2a\u5f3a\u5927\u7684\u7f51\u7edc\u6548\u5e94\uff1a\u66f4\u591a\u7684\u7528\u6237\u5438\u5f15\u4e86\u66f4\u591a\u7684\u670d\u52a1\u5546\uff0c\u800c\u66f4\u4e30\u5bcc\u7684\u670d\u52a1\u5546\u9009\u62e9\u53c8\u53cd\u8fc7\u6765\u589e\u5f3a\u4e86\u7528\u6237\u7c98\u6027\u3002\u8fd9\u79cd\u826f\u6027\u5faa\u73af\u4f7f\u5f97 Kaodim \u51e0\u4e4e\u6210\u4e3a\u4e86\u201c\u4e1c\u5357\u4e9a\u7248 Thumbtack\u201d\u7684\u552f\u4e00\u4ee3\u540d\u8bcd\u3002 <\/p>\n\n

    3. Kaodim \u9668\u843d\u7684\u547d\u8fd0\u8f6c\u6298\u70b9<\/h2>\n\n

    \u5c3d\u7ba1\u5916\u8868\u5149\u9c9c\uff0c\u4f46\u5728 2019 \u5e74\u5e95\uff0cKaodim \u7684\u5e95\u5c42\u903b\u8f91\u5df2\u7ecf\u5f00\u59cb\u51fa\u73b0\u88c2\u75d5\u3002\u8fd9\u79cd\u88c2\u75d5\u5e76\u975e\u6e90\u4e8e\u5355\u4e00\u7684\u5916\u90e8\u51b2\u51fb\uff0c\u800c\u662f\u7531\u4e8e O2O \u670d\u52a1\u64ae\u5408\u6a21\u5f0f\u4e2d\u56fa\u6709\u7684\u7cfb\u7edf\u6027\u7f3a\u9677\u6240\u5bfc\u81f4\u7684\u3002 <\/p>\n\n

    \u5e73\u53f0\u8131\u79bb\uff08Platform Leakage\uff09\u4e0e\u53bb\u4e2d\u4ecb\u5316<\/h3>\n\n

    Kaodim \u5931\u8d25\u7684\u6700\u6838\u5fc3\u5546\u4e1a\u539f\u56e0\u662f\u6240\u8c13\u7684\u201c\u5e73\u53f0\u8131\u79bb\u201d\u3002\u5728\u670d\u52a1\u4e1a\u4e2d\uff0c\u4fe1\u4efb\u662f\u5efa\u7acb\u5728\u4eba\u4e0e\u4eba\u4e4b\u95f4\u7684\u3002\u4e00\u65e6\u7528\u6237\u901a\u8fc7\u5e73\u53f0\u627e\u5230\u4e86\u4e00\u4f4d\u53ef\u9760\u7684\u7a7a\u8c03\u7ef4\u4fee\u5de5\uff0c\u53cc\u65b9\u5f80\u5f80\u4f1a\u8df3\u8fc7\u5e73\u53f0\uff0c\u76f4\u63a5\u4ea4\u6362\u79c1\u4eba\u8054\u7cfb\u65b9\u5f0f\u4ee5\u4fbf\u540e\u7eed\u4ea4\u6613 \u3002 <\/sup> \u5bf9\u4e8e\u670d\u52a1\u5546\u800c\u8a00\uff0c\u76f4\u63a5\u4ea4\u6613\u53ef\u4ee5\u7701\u53bb\u652f\u4ed8\u7ed9\u5e73\u53f0\u7684\u8d39\u7528\uff08\u5c3d\u7ba1 Kaodim \u65e9\u671f\u6536\u53d6\u7684\u7ebf\u7d22\u8d39\u8f83\u4f4e\uff0c\u4f46\u5728\u540e\u671f\u5c1d\u8bd5\u901a\u8fc7\u4ea4\u6613\u5206\u6210\u83b7\u5229\u65f6\u963b\u529b\u5de8\u5927\uff09\uff1b\u5bf9\u4e8e\u7528\u6237\u800c\u8a00\uff0c\u76f4\u63a5\u9884\u7ea6\u66f4\u52a0\u5feb\u6377\u4e14\u7701\u5fc3\u3002<\/sup><\/p>\n\n

    \u8fd9\u79cd\u53bb\u4e2d\u4ecb\u5316\u73b0\u8c61\u5bfc\u81f4\u4e86 Kaodim \u7684\u7528\u6237\u7559\u5b58\u7387\uff08Retention Rate\uff09\u6781\u4f4e\u3002\u5e73\u53f0\u53d8\u6210\u4e86\u4e00\u4e2a\u201c\u4e00\u6b21\u6027\u53d1\u73b0\u5f15\u64ce\u201d\uff0c\u800c\u975e\u4e00\u4e2a\u6301\u7eed\u4ea4\u6613\u7684\u751f\u6001\u7cfb\u7edf\u3002\u4e3a\u4e86\u7ef4\u6301\u6210\u4ea4\u91cf\uff0cKaodim \u9677\u5165\u4e86\u5fc5\u987b\u901a\u8fc7\u6602\u8d35\u7684\u5e02\u573a\u63a8\u5e7f\u4e0d\u65ad\u83b7\u53d6\u65b0\u7528\u6237\u7684\u6076\u6027\u5faa\u73af\uff0c\u8fd9\u4f7f\u5f97\u5176\u5ba2\u6237\u83b7\u53d6\u6210\u672c\uff08CAC\uff09\u59cb\u7ec8\u5c45\u9ad8\u4e0d\u4e0b\uff0c\u800c\u5355\u4e2a\u7528\u6237\u7684\u751f\u547d\u5468\u671f\u4ef7\u503c\uff08LTV\uff09\u5374\u56e0\u8131\u79bb\u73b0\u8c61\u800c\u5927\u5e45\u7f29\u6c34 \u3002 <\/sup><\/p>\n\n

    \u7ade\u4e89\u683c\u5c40\u7684\u7ea2\u6d77\u5316\u4e0e\u540c\u8d28\u5316<\/h3>\n\n

    \u5728 Kaodim \u6269\u5f20\u7684\u540c\u65f6\uff0c\u5176\u7ade\u4e89\u5bf9\u624b\u5982 ServisHero \u548c Recommend.my \u4e5f\u5728\u4e0d\u65ad\u8fdb\u5316 \u3002<\/sup> \u867d\u7136 Kaodim \u5728\u65e9\u671f\u5360\u636e\u4e86\u5148\u53d1\u4f18\u52bf\uff0c\u4f46\u5728\u670d\u52a1\u8d28\u91cf\u63a7\u5236\uff08QC\uff09\u548c\u552e\u540e\u4fdd\u969c\u65b9\u9762\u5e76\u6ca1\u6709\u5efa\u7acb\u8d77\u8db3\u591f\u5bbd\u7684\u62a4\u57ce\u6cb3\u3002\u5f53\u7ade\u4e89\u5bf9\u624b\u5f00\u59cb\u901a\u8fc7\u4e0d\u540c\u7684\u5b9a\u4ef7\u7b56\u7565\u6216\u66f4\u5782\u76f4\u7684\u670d\u52a1\u8d28\u91cf\u7ba1\u7406\u6765\u5207\u5165\u5e02\u573a\u65f6\uff0cKaodim \u53d1\u73b0\u81ea\u5df1\u96be\u4ee5\u901a\u8fc7\u5355\u7eaf\u7684\u6d41\u91cf\u4f18\u52bf\u6765\u7ef4\u6301\u7edf\u6cbb\u5730\u4f4d\u3002\u968f\u7740\u8d85\u7ea7\u5e94\u7528\uff08SuperApps\uff09\u5982 Grab \u672c\u8eab\u5f00\u59cb\u5c1d\u8bd5\u6574\u5408\u8fd9\u4e9b\u957f\u5c3e\u670d\u52a1\uff0c\u72ec\u7acb\u5e73\u53f0\u7684\u83b7\u5ba2\u7a7a\u95f4\u88ab\u8fdb\u4e00\u6b65\u538b\u7f29 \u3002 <\/sup><\/p>\n\n

    4. Kaodim \u5931\u8d25\u7684\u5916\u90e8\u73af\u5883\u5f71\u54cd<\/h2>\n\n

    \u5982\u679c\u8bf4\u5546\u4e1a\u6a21\u5f0f\u7684\u7f3a\u9677\u662f\u5176\u201c\u6162\u6027\u75be\u75c5\u201d\uff0c\u90a3\u4e48 2020 \u5e74\u7206\u53d1\u7684\u65b0\u51a0\u75ab\u60c5\u5219\u662f\u81f4\u547d\u7684\u91cd\u51fb\u3002\u75ab\u60c5\u4e0d\u4ec5\u6539\u53d8\u4e86\u4eba\u4eec\u7684\u6d88\u8d39\u4e60\u60ef\uff0c\u66f4\u5f7b\u5e95\u6467\u6bc1\u4e86 Kaodim\u8d56\u4ee5\u751f\u5b58\u7684\u7ebf\u4e0b\u4ea4\u4ed8\u57fa\u7840\u3002 <\/p>\n\n

    \u5c01\u9501\u653f\u7b56\u4e0e\u7ebf\u4e0b\u670d\u52a1\u7684\u505c\u6446<\/h3>\n\n

    \u5728\u75ab\u60c5\u671f\u95f4\uff0c\u4e1c\u5357\u4e9a\u5404\u56fd\uff08\u5c24\u5176\u662f\u9a6c\u6765\u897f\u4e9a\uff09\u5b9e\u65bd\u4e86\u4e25\u5389\u7684\u884c\u52a8\u7ba1\u5236\u4ee4\uff08MCO\uff09\u3002\u5728\u8fd9\u79cd\u73af\u5883\u4e0b\uff0c\u975e\u5fc5\u8981\u7684\u5bb6\u5c45\u670d\u52a1\uff08\u5982\u88c5\u4fee\u3001\u975e\u7d27\u6025\u6e05\u6d01\u3001\u4e2a\u4eba\u6559\u7ec3\uff09\u88ab\u5168\u9762\u7981\u6b62 \u3002 <\/sup> \u5373\u4f7f\u5728\u5c01\u9501\u89e3\u9664\u7684\u95f4\u6b47\u671f\uff0c\u6d88\u8d39\u8005\u51fa\u4e8e\u5bf9\u75c5\u6bd2\u4f20\u64ad\u7684\u6050\u60e7\uff0c\u4e5f\u6781\u5ea6\u53cd\u611f\u964c\u751f\u4eba\u8fdb\u5165\u79c1\u4eba\u4f4f\u5b85\u8fdb\u884c\u670d\u52a1 \u3002<\/sup><\/p>\n\n

    \u52b3\u52a8\u529b\u77ed\u7f3a\u4e0e\u901a\u8d27\u81a8\u80c0\u7684\u53cc\u91cd\u6324\u538b<\/h3>\n\n

    \u75ab\u60c5\u540e\u671f\uff0c\u867d\u7136\u5e02\u573a\u9700\u6c42\u6709\u5fae\u5f31\u590d\u82cf\uff0c\u4f46\u670d\u52a1\u4e1a\u5374\u9762\u4e34\u4e25\u91cd\u7684\u52b3\u52a8\u529b\u77ed\u7f3a\u3002\u8bb8\u591a\u719f\u7ec3\u5de5\u5728\u75ab\u60c5\u671f\u95f4\u8f6c\u884c\u6216\u56de\u5230\u4e86\u5bb6\u4e61\uff0c\u5bfc\u81f4\u670d\u52a1\u6210\u672c\u6025\u5267\u4e0a\u6da8 \u3002 <\/sup> \u4e0e\u6b64\u540c\u65f6\uff0c\u5168\u7403\u6027\u7684\u901a\u8d27\u81a8\u80c0\u5bfc\u81f4\u83b7\u5ba2\u6210\u672c\u548c\u8fd0\u8425\u652f\u51fa\uff08\u5982\u670d\u52a1\u5668\u8d39\u7528\u3001\u4eba\u529b\u5de5\u8d44\uff09\u6210\u500d\u589e\u957f\u3002\u5bf9\u4e8e\u4e00\u5bb6\u73b0\u91d1\u6d41\u4f9d\u8d56\u4ea4\u6613\u9891\u6b21\u7684\u5e73\u53f0\u800c\u8a00\uff0c\u8fd9\u79cd\u6210\u672c\u7aef\u7684\u6fc0\u589e\u662f\u6bc1\u706d\u6027\u7684 \u3002 <\/sup><\/p>\n\n

    \u6700\u7ec8\uff0c\u521b\u59cb\u4eba\u5728 2022 \u5e74\u5766\u8bda\u8868\u793a\uff0c\u7531\u4e8e\u957f\u671f\u7684\u8fd0\u8425\u6311\u6218\u548c\u65e0\u6cd5\u5b9e\u73b0\u53ef\u6301\u7eed\u589e\u957f\uff0c\u4ed6\u4eec\u201c\u9057\u61be\u4f46\u6709\u610f\u8bc6\u5730\u51b3\u5b9a\u201d\u505c\u6b62\u6240\u6709\u8fd0\u8425\uff0c\u4ee5\u8d1f\u8d23\u4efb\u7684\u65b9\u5f0f\u9000\u51fa\u5e02\u573a \u3002<\/sup><\/p>\n\n

    5. Kaodim \u7684\u542f\u53d1\u548c\u5546\u4e1a\u6559\u8bad<\/h2>\n\n

    Kaodim \u7684\u5931\u8d25\u4e3a\u6574\u4e2a\u4e1c\u5357\u4e9a\u4e92\u8054\u7f51\u884c\u4e1a\uff0c\u4e43\u81f3\u5168\u7403\u7684\u670d\u52a1\u7c7b O2O \u521b\u4e1a\u8005\u6572\u54cd\u4e86\u8b66\u949f\u3002\u4ee5\u4e0b\u662f\u4e09\u4e2a\u6df1\u523b\u7684\u542f\u793a\uff1a <\/p>\n\n

    \u7b2c\u4e00\uff0c\u7559\u5b58\u7387\u624d\u662f\u8861\u91cf\u5e73\u53f0\u751f\u6b7b\u7684\u552f\u4e00\u6307\u6807<\/h3>\n\n

    \u5728\u8ffd\u6c42 GMV\uff08\u4ea4\u6613\u603b\u989d\uff09\u589e\u957f\u7684\u5e74\u4ee3\uff0c\u5f88\u591a\u521b\u4e1a\u8005\u5ffd\u7565\u4e86\u5e95\u5c42\u7559\u5b58\u7684\u771f\u5b9e\u6027 \u3002<\/sup> \u5982\u679c\u4e00\u4e2a\u5e73\u53f0\u6bcf\u5929\u90fd\u5728\u5438\u5f15\u65b0\u5ba2\u6237\uff0c\u4f46\u8001\u5ba2\u6237\u5728\u7b2c\u4e8c\u6b21\u9700\u6c42\u51fa\u73b0\u65f6\u5374\u6d88\u5931\u5728\u5e73\u53f0\u4e4b\u5916\uff0c\u90a3\u4e48\u8fd9\u4e2a\u5e73\u53f0\u53ea\u662f\u5728\u4e3a\u6574\u4e2a\u884c\u4e1a\u505a\u514d\u8d39\u7684\u83b7\u5ba2\u57f9\u8bad\u3002\u5728\u670d\u52a1\u884c\u4e1a\uff0c\u5ba2\u6237\u6210\u529f\uff08Customer Success\uff09\u4e0d\u4ec5\u610f\u5473\u7740\u5e2e\u4ed6\u4fee\u597d\u7a7a\u8c03\uff0c\u66f4\u610f\u5473\u7740\u8ba9\u4ed6\u517b\u6210\u201c\u5728\u5e73\u53f0\u4e0a\u4fee\u7a7a\u8c03\u201d\u7684\u4e60\u60ef\u3002 <\/p>\n\n

    \u7b2c\u4e8c\uff0c\u8f7b\u8d44\u4ea7\u6a21\u5f0f\u7684\u5c40\u9650\u6027\u4e0e\u201c\u8fc7\u91cd\u201d\u7684\u5fc5\u8981\u6027<\/h3>\n\n

    Kaodim \u575a\u6301\u7684\u201c\u7ebf\u7d22\u8d39\u201d\u6a21\u5f0f\u8fc7\u4e8e\u201c\u8f7b\u201d\uff0c\u5b83\u5e76\u6ca1\u6709\u6df1\u5165\u5230\u670d\u52a1\u7684\u4ea4\u4ed8\u73af\u8282\u3002\u5728\u4e1c\u5357\u4e9a\u8fd9\u79cd\u4fe1\u4efb\u57fa\u7840\u8584\u5f31\u3001\u6807\u51c6\u4e0d\u7edf\u4e00\u7684\u5e02\u573a\uff0c\u5355\u7eaf\u7684\u4fe1\u606f\u64ae\u5408\u6781\u6613\u7834\u788e\u3002\u6210\u529f\u7684 O2O \u5e73\u53f0\u5f80\u5f80\u9700\u8981\u5728\u67d0\u4e9b\u73af\u8282\u53d8\u201c\u91cd\u201d\u2014\u2014\u65e0\u8bba\u662f\u901a\u8fc7\u7edf\u4e00\u5236\u670d\u3001\u7edf\u4e00\u5de5\u5177\uff0c\u8fd8\u662f\u901a\u8fc7\u6df1\u5ea6\u7684\u652f\u4ed8\u63a7\u5236\u3002 \u6ca1\u6709\u63a7\u5236\u6743\u7684\u8fde\u63a5\u662f\u6781\u5ea6\u8106\u5f31\u7684\u3002<\/strong><\/p>\n\n

    \u7b2c\u4e09\uff0c\u654f\u6377\u6027\u4e0d\u4ec5\u662f\u6280\u672f\u4e0a\u7684\uff0c\u66f4\u662f\u5546\u4e1a\u6a21\u5f0f\u4e0a\u7684<\/h3>\n\n

    \u75ab\u60c5\u671f\u95f4\uff0cKaodim \u867d\u7136\u5c1d\u8bd5\u4e86\u4e0e Grab \u5408\u4f5c\uff0c\u4f46\u6838\u5fc3\u6536\u5165\u6d41\u4f9d\u7136\u951a\u5b9a\u5728\u201c\u5165\u6237\u670d\u52a1\u201d\u4e0a\u3002\u5f53\u9ed1\u5929\u9e45\u4e8b\u4ef6\u53d1\u751f\u65f6\uff0c\u7f3a\u4e4f\u975e\u5165\u6237\u7c7b\u6536\u5165\uff08\u5982\u8fdc\u7a0b\u8bca\u65ad\u54a8\u8be2\u3001\u914d\u4ef6\u7535\u5546\u9500\u552e\uff09\u5bfc\u81f4\u4e86\u516c\u53f8\u7684\u7cfb\u7edf\u6027\u5d29\u6e83 \u3002 <\/sup> \u4f01\u4e1a\u5728\u5efa\u7acb\u62a4\u57ce\u6cb3\u65f6\uff0c\u5fc5\u987b\u8003\u8651\u5728\u6781\u7aef\u73af\u5883\u4e0b\u7684\u4e1a\u52a1\u97cc\u6027\u3002<\/p>\n\n

    \u611f\u8c22\u9605\u8bfb\u3002\u6211\u662f Eric Wong\u3002\u5e0c\u671b\u8fd9\u7bc7\u6df1\u5ea6\u7684\u4f01\u4e1a\u5931\u8d25\u6848\u4f8b\u5206\u6790\u80fd\u4e3a\u4f60\u5e26\u6765\u601d\u8003\u3002\u6211\u4eec\u4e0b\u671f\u89c1\u3002 <\/p>\n","protected":false},"excerpt":{"rendered":"

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